Great names

build great brands.

learn more about naming

Our Work:

Naming “Wii”

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Only targeted messages

target your audience.

learn more about messaging

Our Work:

Naming “Ally Bank”

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Want crisp copy?

learn more about copywriting

Now Name It:

Our no-nonsense approach to naming

your new product or service.

get the guide

Hi. We’re Tanj. 

We create little bits of language

– names, taglines, stories and copy –

that have a big impact on your brand.

Check out what we’ve done so far.

What We Do Best

Brand Naming

We make the hottest, most viable names around.

Brand Stories

We reveal the true story behind your brand.

Brand Voice

We craft a unique, consistent tone of voice.


We write sweet copy – you get the good stuff.

We keep good company, like these great brands.

walmartpgamerican red cross

How To Socialize Your New Company Name

“Seeing the new name in full context bolsters confidence and minimizes potential dissent.” When re-naming a company, a big part of the new name’s success rests on proper socialization. It’s important to keep in mind that every employee of a company feels...

How To Evaluate Names for Your Company

“Names should map back to your strategy.” So you’ve removed your creative thinking cap and your eyes are glazed over from all the screening results, but you have a list of options that have passed the preliminary trademark screening and now you’re ready to...

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