Great names

build great brands.

learn more about naming

Our Work:

Naming “Wii”

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Only targeted messages

target your audience.

learn more about messaging

Our Work:

Naming “Ally Bank”

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Want crisp copy?

learn more about copywriting

Now Name It:

Our no-nonsense approach to naming

your new product or service.

get the guide

Hi. We’re Tanj. 

We create little bits of language

– names, taglines, stories and copy –

that have a big impact on your brand.

Check out what we’ve done so far.

What We Do Best

Brand Naming

We make the hottest, most viable names around.

Brand Stories

We reveal the true story behind your brand.

Brand Voice

We craft a unique, consistent tone of voice.

Copywriting

We write sweet copy – you get the good stuff.

We keep good company, like these great brands.

nintendonissanredken
nikenestledisney
walmartpgamerican red cross
samsungmckessonbd

“What do they really want?”

Know Your Audience When Naming “We see our customers as invited guests to a party. And we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” - Jeff Bezos, CEO of Amazon A great host understands her or...

Why Beer Naming Is So Weird

Have you noticed that beer and brewery names are getting weirder and weirder? With names like Psycho Kilter and Born Yesterday, Moody Tongue and Lost Rhino, it’s pretty hard not to notice. Well, it’s not just a matter of hipsters trying to out-hip one another. The...

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