Recipe for results

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Tanj is a boutique brand consultancy based in New York City. We’re a small, dedicated team of writing, marketing and branding experts who believe that powerful language is the primary ingredient for branding success. We create brand names, taglines, stories, concepts, voice and messaging strategies as well as copy for print and web. We craft your message with care by fusing strategy and creativity to bring your brand to life.

What’s that name “Tanj” all about?
We thought you might ask. First, “Tanj” comes from “tangible.” Language is abstract and ethereal. We make it tangible – real, active and alive. Second, from the Japanese word “tanjun,” which means “to simplify.” Simplicity is the hallmark of great ideas. And finally, from “tangerine.” We like tangerines. A lot.